From 2012 to 2016, I worked for both Gap and Gap Outlet. From direct mail, store and windows to email, I have art directed and designed all aspects of the customer experience, collaborating with the marketing, online and visual merchandising teams to uphold the brand standards and create impactful seasonal creative.
Gap Direct Mail
Partnering with the CRM team and leveraging seasonal assets, I have both designed and art directeddirect mail for Gap and Gap Factory over the past 4 years. Targeting the Gapcard customer with both seasonal and Gapcard specific pieces and meeting marketing and card aquisition goals.